Metaverse and NFT

Metaverse: A fusion of physical and digital reality
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This is what the future could look like with metaverse and NFT technology

Metaverse: A fusion of physical and digital reality.

The future will consist of a combination of our physical world and a digital world (Metaverse) where NFT's becomes a significant factor in keeping track of everything and knowing what is created by humans and what is created by artificial intelligence. For the sake of simplicity, let's imagine that it is May 2030 in Stockholm. You wake up feeling a little odd. You put on your AR glasses that have become common in the developed world. Your health monitor interface tells you that you need exactly 1.2 liters of water with 200 mg of sodium and 100 mg of potassium to feel noticeably better. Your fridge notifies you that these ingredients are missing and that you need to go shopping / order home.

But first you have to attend a meeting with colleagues from Gothenburg and Malmö, suppliers from Hong Kong and customers from New York. You put on your VR headset and are instantly transported to a virtual workplace owned by your company through a smart contract (NFT). After the meeting, you let your virtual AI assistant summarize the meeting, send out a summary and plan follow-ups and next steps in your CRM.

After the meeting, you leave the apartment. No need to lock the door or turn off the lights, it's done automatically. As you walk towards your favorite juice bar, your AR glasses and a brain interface enhance the dreary weather and reduce traffic noise. While walking, you get a notification that an old friend from university is nearby. You talk for a while and your virtual assistant schedules a lunch between the two of you next week.

After collecting your health potion, you return home to work. You now work fewer hours but are much more productive than just a few years ago. Chat and voice-based interfaces have replaced point-and-click variants, meaning you no longer have to spend countless hours in Excel and HubSpot. Meetings that required you to travel around the world have largely been replaced by virtual meetings, as your company and most other companies have adopted a remote work policy. You still love to travel and do it whenever you want, but only in your spare time.

A fusion of physical and digital reality.

In our world today, we live in two distinct realities: one physical and one virtual. Each reality consists of different systems, mechanisms, possibilities and norms, and like magnets, these two realities yearn to become one. The world is currently in an equilibrium, but this is changing.

Metaverse is a combination of technology and applications that creates a seamless intertwining of our physical and digital reality.

It is not a virtual world platform, not VR glasses and not a single thing.

Metaverse will change everything in our lives, how we live, work and play.

Commercially, the metaverse represents an opportunity several orders of magnitude greater than the Internet.

There are so many more people online, so many different things to create and limitless scale. Metaverse will be the largest marketplace on Earth as it creates brand new digitally native markets and brings all physical assets into the digital realm as digital twins to the physical objects.

Metaverse is the next step in the evolution of the internet and it's coming now.

A fusion of physical and digital reality with digital twins

So what is metaverse then?

Metaverse: A fusion of physical and digital reality means a more digitally interconnected future and a more immersive internet.

The term has been incorrectly used by marketers to mean many different things.

In my opinion, metaverse is not a thing or a piece of technology. It's every technology – internet, AR, VR, AI, crypto, NFTs, etc – all working together in a seamless system.

Metaverse has overlapping definitions depending on who you ask.

The most prominent visions are probably the dystopian virtual environments of Ready Player One or Snow Crash. Or metaverse is often confused with a single virtual world platform like Facebook's Meta platform - this is definitely not metaverse.

While I believe metaverse includes an AR/VR component, it is not a purely virtual experience.

I used to think that the metaverse HAD to run on decentralized, blockchain-based infrastructure to keep everything connected and smooth. But most likely that won't be the case either, and every component of the metaverse probably doesn't have to be decentralized or on blockchains at all. Blockchains will be used within the metaverse as a technical basis for digital ownership and are a key ingredient in its formation, just like NFT technology, but not everything needs to be decentralized. So even for me, who has spent the last 5 years completely engrossed in this world, it is not easy to define the metaverse precisely. Try yourself to explain the Internet and all its possibilities in one short sentence. Not that simple right?

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